Learning goals

  • To improve participants’ cultural awareness
  • To increase their knowledge of the business culture of one or more countries
  • To clarify cultural similarities and differences
  • To encourage participants to show greater respect for cultural diversity
  • To improve co-operation across organizations

Preparing a seminar or workshop

  • According to the communication situations and tasks of the participants we plan the venue
  • We will use Richard R. Gesteland’s cultural patterns to open the training – Read more about Richard R. Gesteland
  • About a week before, the participants will receive the pre-course material

Please tell us about your needs and ideas

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